Driving Medical Excellence with a Clear Roadmap

27 November 2024

InnoStrat recently facilitated a series of targeted workshops to shape a tailored medical roadmap for a mid-sized pharma customer. Through this collaboration, essential elements of a robust medical plan designed to enhance Key Opinion Leader engagement and drive launch success were identified.

Key Highlights:
– Defined essential activities to strengthen KOL partnerships and attract top medical experts in an increasingly crowded space.
– Addressed cross-country standardisation issues, offering insights for publication development and messaging consistency across 10+ markets in Europe and the U.S.
– Provided actionable solutions to bridge gaps in engagement and communication, ensuring unique KOL company offerings across geographic regions.
 
This supports the client in elevating engagement strategies to the next level and positioning for success in an increasingly competitive landscape.